CHILDWISE Monitor Report 2013-14

The CHILDWISE Monitor is a comprehensive annual report focused on children and young people's media consumption, brand attitudes and key behaviour, now in its 20th year. This year, over 2400 children aged 5-16 were interviewed in depth on a range of topics.

The 2013-14 Monitor Report covers...

  • Internet: access, frequency / time spent online, favourite websites, gaming, social networking, social gaming
  • Computers: ownership and usage, tablets / laptops
  • Games consoles: games console ownership, gaming behaviour, time spent playing, favourite games
  • Mobile phones: ownership, usage, time spent using, smart phones, who pays, how are calls paid for, monthly spend
  • Apps: usage, paying for apps, last app downloaded, favourite apps
  • TV: time spent watching, channels watched, favourite programmes, TV ownership, on-demand TV
  • Music: accessing music, radio stations, favourite groups, downloading music
  • Reading: favourites, frequency / time spent reading, reading online, ebook readers  
  • Money: pocket money and earnings, ad-hoc handouts, spending and saving  
  • Self purchase: categories bought from, buying online, next new gadget
  • Sportsweekly hours in / out of school, opinion on amount of sport done in school
  • The London Olympics 2012: recall, impact, awareness of Rio 2016
  • Activities: out of school activities, involvement in music making, collecting things
  • Careers and education: plans for post school / college, attitudes to education, career prospects


To order:

  • The CHILDWISE Monitor Report 2013-14 costs £1650 + VAT (£1980)
  • You can order by filing out the order form, or emailing us at 
  • Alternatively, pay by credit or debit card by clicking on the button below

  • On receipt of your order, the CHILDWISE Monitor Report 2013-14 will be emailed to you as a PDF file, and a hard copy will be posted
  • For order form / email orders, we will issue an invoice payable within 7 days
  • For credit debit card orders, we will email a VAT receipt.  Please email if you wish hard copy of the report to go to an address other than the billing address
  • By ordering you agree to abide by our terms and conditions of use

For more information please call Simon Leggett or Rosemary Duff on 01603 630054, or see the  CONTENTS  of the report, or the  INTRODUCTION , which gives a more in depth view of methodology and sample.